Ahead of the launch of a new product line, Torqeedo needed a fast-acting, impactful social and programmatic campaign to clear out stock of some of their high-performance electric boat motor models. To deliver maximum impact, I developed a punchy visual style within the brand look and feel to grab the attention of audiences and emphasize the power and sustainability of these electric drives. As the creative lead on the campaign, I designed visuals for social as well as animating each of the banner sizes.

​

Copy by Joanne Gipson