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MAD SOMETIMES: A HORROR PUBLICATION

ABOUT

This issue of Mad Sometimes is focused on the contemporary popularization of Art Horror, a sub-genre of film that relies on tension and atmosphere to captivate and horrify the viewer. The goal of this publication is to represent these films in a static medium and give insight into their creation and purpose.

STRATEGY

Selecting a strict color palette unified film stills into a cohesive publication that is representative of the themes these films explore. Spreads adhere to a grid that is consistent throughout.

TOOLS

Adobe Illustrator

Adobe InDesign

Adobe Photoshop

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